Thursday 16 February 2017

SB2 Study Task 06 - Idea generation


  • Produce a booklet showing the steps of editing in Photoshop for a fashion or beauty campaign, it would show all of the models 'imperfections' disappearing and becoming the media's idea of beautiful. This would educate young people not to believe everything they see as most things we see in magazines and on social media are only a percentage of the truth.

  • Create a universal symbol/sign for body positivity just as there is for the LGBT society and equal rights, this symbol could be used in all campaigns for real beauty and in social media to raise awareness.
 

  • A poster featuring fruit of different shapes and sizes, just like us they are often penalized for how they look, when they are just as ripe and tasty as all of the other 'normal' fruit. The poster would be a take on the VS Perfect Body ad but instead a more playful approach using fruit rather than real women.

  • A surface pattern print that could be printed onto t-shirts and tote bags to raise awareness and support campaigns such as Dove's campaign for real beauty. The print would feature illustrations of women with all different body shapes, sizes, hairs, colours and heights.
Although this ad is great for diversity in some ways it lacks height difference and it is also important to remember that not everybody with self esteem issues are curvy, those who are skinny are also subject to the feeling.









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