I have decided to look at the cosmetic and beauty industry as I used this as examples in my essay and within primary research. I also think it is something heavily gendered as opposed to say food packaging.
Context of practice 2: practical brief
Name:
Rebecca Moorcroft
Brief Title: Gender fluid packaging
Brief:
Create and design a range of skincare that would appeal to everyone whether they are cis or queer.
Background/ considerations:
Keep the design minimal and really focus on the use of colour, type and layout.
Any kind of cosmetic (perfume, shampoo, face wash etc).
Deliverables:
At least 4 different products designed and mocked up
Blog posts
Design boards explaining the process
Mandatory requirements:
The design must feature no gender stereotyping.
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