Below are some of the images I am considering to use for the second essay in which I will discuss the relevance to the topics I spoke about in my first essay.
An infographic comparing the dimensions of a Barbie doll compared to the average size of a real woman. It clearly shows that the figure is unrealistic and even unhealthy.
A magazine cover featuring musical artist Lady Gaga, the image is photoshopped and Gaga actually spoke out about this issue.
""I felt my skin looked too perfect, and my hair looked too soft. This is not usually how I dress or how I carry myself."
"I believe my true mission is to inspire young people to fight back against forces that make them feel like they're not beautiful or important. I do not look like this when I wake up in the morning.
"When I look out into the audience every night, I feel a strong opposition to the corporations that are around me. I know they see the faces of my fans and they see dollar signs. This is not what I see at all. I see friendship and love."
An ad campaign for LUSH the cosmetics retailer that ran in August and September of 2015 in Australia. The image promotes positive body image and features 4 of the company's employees. There was a complaint made to the Advertising Standards Bureau claiming the image was 'pornographic in nature' however LUSH stood by the campaign.
An advert from Protein World that was eventually banned from London underground transport as a lot of people considered it offensive and sexist towards women. The image shows a very slim model who seems to have no imperfections but a very toned and shapely figure. It is unrealistic for most women and extremely rude to portray this as the only body type deemed 'beach ready'. The image was advertising a range of weight loss supplements and meal replacements - the ad is implying that using the product will allow you to achieve this body however all it has primarily done is make women feel embarrassed about their bodies if they do not look like that.
Yet another example of body shaming, the ad features Angels from 2014 in Victoria's secret usual revealing underwear with the words "The Perfect 'Body". The campaign is spreading unrealistic beauty standards at a shameful level. The marketing is seen as harmful to Uk residents Frances, Black, Gabriella Kountourides and Laura Ferris who launched a Change.org petition demanding that the company change the wording of their advertisements. This ad features one type of woman - fit and lean, see contrasting ad below by Dove that features women of all heights, skin tone and body shapes. The Dove image is a lot more relatable to women around the world.
Dove hit back with this ad that is part of their campaign 'Campaign for Real Beauty' launched by Unilever in 2004. The campaign includes advertisements, videos, workshops and events with the aim of celebrating the natural physical variation embodied by tall women and inspire them to have the confidence to be comfortable with themselves.
